For the uninitiated, the differences between typefaces and the vernacular with which they’re discussed can be confusing. Luckily, this series of Superhero Typographic Classifications by Matthew Olin is a fantastic intro to type. What the difference between a serif, a script and a slab? Why use one and not another? A specific typeface can often communicate more about a design than color and image, so get to know your type classifications with this handy superhero guide.
Batman represents Sans Serif (naturally, given the Gotham connection); distinct, but unified, the display typefaces are represented by The X Men; quick and reflexive handwriting by The Flash; heavy and imposing slab serif by Hulk; and so on. More of my favorites are below, but definitely check out the full team over on Matt’s behance.
